McRib Season is Here

A festive holiday spot marking the return of McDonald’s McRib.
In a town of tiny residents, everyone is full of expectation and emotions as they prepare for the most
anticipated day of the year — McRib Season.

Director: Anna Mantzaris
Production company: Passion Pictures
Producer: Lisa Hill, Louise Simpson
Production Assistant: Abbie James

Agency: Wieden & Kennedy NYC
Agency Producer: Jane Lee
Art Director: Lauren Acampora
Writer: Sean Johnson
Client: McDonalds

Storyboard: Dirk van Dumlen
Concept Art: Julien De Man
Character Design: Anna Mantzaris, Petra Lili Szilágyi
DoP: Donna Wade
Animators: Mark Waring, Tobias Fouracre, Steve Warne, Max Martin
Puppets & Sets: Andy Gent & talented crew
Post production: Dave Walker & crew
Colour grade: Stone Dogs

BTS: Joe Eckworth